Types of Bundles You Can Create on Shopify (+ Examples)
With the right approach (and the right Shopify app), bundles can become one of the most profitable parts of your online store.
Lichen Zhang
May 15, 2023 · 5 min
Discover how you can strategically stay ahead of the competition by leveraging the power of streamlined shipping for personalized bundling operations.
Lichen Zhang
May 15, 2023 · 5 min
Co-founder
As a Shopify merchant navigating the ever-evolving digital landscape, you're constantly seeking effective strategies to optimize your processes and enhance efficiency in a competitive global marketplace. One area where technology has made a significant impact is in eCommerce shipping operations. Sophisticated, well-integrated shipping solutions allow you to quickly and accurately bundle multiple items into one shipment, creating a personalized and efficient customer experience.
Streamlined shipping also helps businesses save time and money by reducing the steps required to package and ship products. Having all the crucial information in one place allows you to make informed decisions on how best to bundle items together based on your customer's preferences.
But that's just the tip of the iceberg. Major eCommerce brands have seen the benefits of leveraging streamlined shipping for personalized bundling operations. Take Harry’s, for instance; they bundle a razor, blade refills, and shave gel as one package for their customer's convenience.
The good news is that you don't have to be the scale of Harry’s to leverage the power of streamlined shipping for personalized bundling operations. Here's a closer look at how bundling can improve your eCommerce profit margins while enhancing operations:
You don't have to be a logistics expert to take advantage of the power of streamlined shipping and bundling operations. Here are some quick tips on how you can make it work for your eCommerce venture:
Streamlined shipping is an effective way to increase efficiency and reduce business costs, as it reduces the number of steps required in prepping and shipping orders. It also grants businesses more flexibility and customization options for bundling operations, improves inventory management, and enhances customer satisfaction.
As an eCommerce business, prioritizing shipping and bundling optimization is a sure way to outperform the competition and hit your growth goals. To achieve this, leverage the right automation technology, partner with a reliable logistics provider, use a data-driven approach to inventory management and bundling strategies, and craft a seamless customer experience. However, bear in mind that optimizing eCommerce shipping and bundling is an ongoing process with vast growth potential as new technologies emerge. Moving forward, businesses should keep an eye out for new industry advancements that can further streamline their shipping and bundling operations.
1) Why is streamlined shipping important for product bundling?
Streamlined shipping reduces pick-and-pack steps, consolidates multiple items into one shipment, lowers logistics costs, and improves delivery speed. For customers, this creates a smoother buying experience; for merchants, it protects profit margins.
2) How does bundling impact shipping and fulfillment costs?
When items are packaged as a single shipment, you save on:
3) Can bundles still be tracked as individual SKUs during fulfillment?
Yes. With tools like Simple Bundles, bundles automatically break down into their component SKUs. This ensures inventory stays accurate while still shipping as one consolidated package—making it easier to work with 3PLs or warehouses.
4) What’s an example of a brand using streamlined shipping for bundling?
Harry’s bundles razors, blade refills, and shave gel into one shipment, giving customers convenience while saving on fulfillment costs. With Shopify merchants, the same is possible by combining Simple Bundles with logistics providers like ShipNetwork.
5) How can automation improve bundle fulfillment?
Automation tools (Shopify Flow, Zapier, or built-in integrations) can:
6) What role does data play in bundling + shipping optimization?
Using sales + inventory data, merchants can:
7) How do I integrate bundles with 3PLs and logistics providers?
Integrations are key. For example, Simple Bundles + ShipNetwork automatically syncs custom bundle SKUs to ensure accurate pick/pack and shipping. This means you can run advanced bundle strategies without manual intervention.
8) Will bundling complicate inventory management?
Not if bundles are managed correctly. By tracking each bundle component individually, merchants avoid overselling, maintain accurate stock counts, and fulfill faster. This approach also helps when products are spread across multiple locations.
9) How can bundling + streamlined shipping improve customer experience?
10) What’s the easiest way to start with streamlined shipping for bundles?